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I provide resources ranging from full lessons to full unit bundles for BTEC Business Studies alongside GCSE Computing. I currently work as a Further Education Business Lecturer, Standards Verifier and Examiner for a large awarding body.

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I provide resources ranging from full lessons to full unit bundles for BTEC Business Studies alongside GCSE Computing. I currently work as a Further Education Business Lecturer, Standards Verifier and Examiner for a large awarding body.
BTEC Level 3 Business: Unit 3 Personal and Business Finance - Sources of Finance (Learning Aim D)
MichaelCawdreyBusinessMichaelCawdreyBusiness

BTEC Level 3 Business: Unit 3 Personal and Business Finance - Sources of Finance (Learning Aim D)

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This full lesson covers the all content for Learning Aim D for Unit 3: Personal and Business Finance, including; Retained profit New current assets Sale of assets Owner’s capital Loans Crowd funding Mortgages Venture capital Debt factoring Hire purchase Leasing Trade credit Grants Donations Peer-to-peer lending Invoice discounting The lesson contains tasks, examples and links to external media. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.
BTEC Level 3 Business Unit 2: Developing a Marketing Campaign - Purpose of Market Research
MichaelCawdreyBusinessMichaelCawdreyBusiness

BTEC Level 3 Business Unit 2: Developing a Marketing Campaign - Purpose of Market Research

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This full lesson covers the following areas of Learning Aim B: The purpose of market research Rationales Identifying target markets Identifying size, structure and trends Identifying competition Learners will be able to demonstrate their knowledge and skills through a series of tasks. The lesson focuses on application of theory to real-life situations. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.
BTEC Level 3 Business Unit 2: Developing a Marketing Campaign - Types of Market/Segmentation
MichaelCawdreyBusinessMichaelCawdreyBusiness

BTEC Level 3 Business Unit 2: Developing a Marketing Campaign - Types of Market/Segmentation

(1)
This full lesson covers, as part of Learning Aim A: Types of market Market segmentation Branding Brand personality Brand image USP Implication of business size on marketing activity Budgetary constraints Availability of specialist staff The lesson contains videos and tasks to engage students. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.
BTEC Level 3 Business Unit 17: Digital Marketing - A1 Digital Marketing in the Marketing Function
MichaelCawdreyBusinessMichaelCawdreyBusiness

BTEC Level 3 Business Unit 17: Digital Marketing - A1 Digital Marketing in the Marketing Function

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This full lesson covers A1 of Unit 17: Digital Marketing. Areas covered include; What is digital marketing? Digital marketing and objectives Digital marketing as an extension of the marketing/promotional mix Current trends in digital marketing Targeting specific market segments Development of customer databases Lead generation The lesson contains several tasks and links to external media to engage learners and to bring theory to life. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.
BTEC Level 3 Business Unit 17: Digital Marketing A2 Delivery of Digital Communication
MichaelCawdreyBusinessMichaelCawdreyBusiness

BTEC Level 3 Business Unit 17: Digital Marketing A2 Delivery of Digital Communication

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This full lesson covers A2 of Learning Aim A of Unit 17: Digital Marketing. The lesson (how digital communications are delivered) includes; Types of digital marketing (digital advertising, pop-ups, banners, text ads, floating ads, interstitial ads) Search engine marketing Search engine optimisation (SEO) Sponsored/paid search results Email marketing Social media marketing The lesson contains several tasks and links to external media to engage learners. Images removed for copywrite reasons, you will need to add your own images e.g. business logos.
BTEC Level 3 in eSports Unit 3: Enterprise in eSports A3 Motivation, Teamwork and Creativity
MichaelCawdreyBusinessMichaelCawdreyBusiness

BTEC Level 3 in eSports Unit 3: Enterprise in eSports A3 Motivation, Teamwork and Creativity

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This full lesson covers the following areas of the specification for the BTEC Level 3 in eSports; Motivation for starting a new esports enterprise: o autonomy, mastery and purpose: freedom, flexibility, self-improvement, better working conditions, potential for success o challenge: personal challenge, fulfilling a vision, to use and enhance existing skills, enhance personal reputation, fame o financial motives: financial security, larger income, bonuses and wealth. • The impact of motivation on enterprise performance, maintaining personal motivation and motivating team. • Teamwork: need to belong, creating relationships through membership, need for power, member attributes, member motivation and participation, team process, coordination, communication, cohesion, dynamics, collective and cognitive intelligence, sense of belonging. • Creativity: stimulating creativity, e.g. imagination, visualisation, crystallising the vision Images removed for copywrite reasons, you will need to add your own images e.g. business logos.
BTEC Level 3 Business: Unit 1 Exploring Business - Benefits and Risks of Innovation and Enterprise
MichaelCawdreyBusinessMichaelCawdreyBusiness

BTEC Level 3 Business: Unit 1 Exploring Business - Benefits and Risks of Innovation and Enterprise

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This whole lesson covers E2 of Learning Aim E for Unit 1: Exploring Business. Topics covered include; Improvements to products, processes, services and customer experience Business growth Development of new and niche markets Offering a USP Improved reputation and recognition Smarter working Risks - Failing to meet operational and commercial requirements Failing to achieve a return on investment Cultural problems (resistance to change, unsupportive processes and systems, insufficient support from leadership and management) Images removed for copywrite reasons, you will need to add your own images e.g. business logos.